NET PROMOTER SCORE ANALYTICS FOR BANKS


Build Customer Loyalty using the power of Analytics

Customer loyalty doesn't get built in one day. By analyzing customer feedback as it comes, and acting upon it quickly, Aureus helps banks improve Net Promoter Score, and overall customer happiness

Is your Customer feedback GETTING LOST?

Banks work across multiple lines of products which reach out to customers across demographics. Getting feedback is one of the most important aspects of a continuous improvement cycle for banks. However, most banks are not able to leverage customer feedback due to lack of proper tools and complex processes. This leads to a poor overall NPS in banking.

Improve NPS in Banking USING ANALYTICS

Customer experience has a direct impact on a bank’s top line and bottom line numbers. Happy customers spend more and are the bank’s greatest ambassadors. NPS in banking can be measured at various life stages and customer touch points. Using deep text analytics and natural language processing, it is possible to identify key areas of strength as well as key areas of improvement to improve the overall customer experience.

ANALYZE CUSTOMER FEEDBACK USING PULSE

Whether your bank uses the Customer Satisfaction Score framework or the Net Promoter Score system, PULSE can analyze thousands of free form customer comments in minutes. Insights are delivered in plain English by leveraging a combination of deep text analytics and natural language processing techniques. PULSE cuts down the time to analyze by nearly 80% without interrupting the existing processes of survey administration and close-looping.

Resources


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